Marketing

Email Marketing launch checklist

Go from empty list to first campaign in seven clear steps.

  1. 1. Open Marketing → Email → More → Email setup. Connect a provider (or Ettajer Managed) and confirm your from address.

  2. 2. In Inbox health, add and verify your sending domain (SPF, DKIM, DMARC) so more emails reach the inbox.

  3. 3. Add a Newsletter block in the theme builder and publish. Confirm a test signup appears under Subscribers.

  4. 4. Create a template under Templates (gallery starter or blank). Write a clear subject, headline, body, and button.

  5. 5. Turn on Automations → Newsletter signup with that template so new subscribers get a welcome email.

  6. 6. Optional: create a Segment (e.g. never purchased) and turn on Abandoned cart if you sell COD.

  7. 7. Open Campaigns, pick the template, send or schedule to active subscribers, then watch Sending status and Analytics.

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